The present investigation was undertaken to develop the painting on skirts using with Madhubani motifs. For conducting the study preferences were taken from 50 college going girls in kcmt college, Bareilly. A questionnaire schedule was used for collecting data from fifty respondents regarding the preferences for the fabric, placement, color, type of skirts, motifs designs and surface embellishments, etc. the result of the investigation were interpreted using frequency, percentages and ranks. The result of the collected data revealed that most preferred fabric type was cotton and denim. Majority of the respondents preferred all over repeat for the layout of motifs on bottom side of the skirts. Belts, buttons and laces were the most preferred embellishment to be placed on surface of skirt. Three most preferred designs of skirts by the respondents were selected and developed.

The developed designs were evaluated by the respondents on the basis of their design, embellishments and overall appearance of the skirts. Skirt S2 was most preferred by the majority the respondents considered the calculated price of the skirt as adequate. An effort was also made to assess the profit margin of prepared skirts and the result showed that all the developed designs of skirts were saleable within a selling price range 678-10, 74.