Author(s): Akriti Shakya and Charu Swami

Abstract:
India is being known for its rich heritage and culture. It is also known as the home of many freedom fighters that played a very important role to free our country. Mahtma Gandhi is one of them leader, who gave us freedom. He is also the creator of Khadi, a fabric which transformed our nation. Khadi is known as a simple or non-lustrous fabric among customers so the demand of khadi is not too high although it is a fabric that is environment friendly and sustains our environment. To increase and promote the demand of khadi, it is most important thing to create some innovative and modern designs. Designing creates interesting visual aspects on its surface and beautifies its appearance; it is the virtuous feature of any fabric or garment. The main objective of this study was to promote the acceptance and popularity of Khadi amongst youth. Designs were developed using fashion software using appropriate elements as per the selected theme. The evaluation of these kurtis was done on the basis of 5 point rating scale on the basis of design, colour, pattern, and aesthetic appeal etc. A positive feedback was obtained from the respondents regarding acceptability to new designs, colour combination and uniqueness of Khadi kurtis. It was concluded from the data the present study had an innovative approach and filled a new zeal in the Khadi kurtis.

DOI: https://doi.org/10.22271/23957476.2021.v7.i2a.1138