Author(s): Anuradha Singh and Dr. Neena Mathur

Abstract:
CFast food culture is an emerging trend among the younger generation. Urban children tend to enjoy soft drinks, breads, potato chips, burger etc. In Lucknow city, fast food trend is growing very fast. About 43% out of total respondents like to have fast food once a week or weekends and 21.3% school going children eat outside monthly. The data are really shocking because we cannot ignore the adverse effect of eating fast food.