This study assessed the practice of pica from Marathwada region. Adequate intake of nutrition is key component comp for an individual's health and well-being, particularly during pregnancy Generally, pica is defined as the repeated indigestion of non-food items which is normally insatiable and leads to compulsive consumption. Pica is an eating disorder characterized by persistent consumption of non-nutritional substance. A pilot study was carried out on 25 pregnant women for testing frame wark of questionnaire. Purposive sampling technique was used to selection of pregnant women 1-to-9-month gestation. Total projected member of sample was 480 respondents from urban and rural area of Parbhani and Latur district from Marathwada region.

The percentage of pica habit in urban and rural pregnant women were found to be 27.5 and 47.5 from both the district respectively. The result indicates that eating clay, charcoal and Ashwa’s the most common form of pica among the pregnant women from both the district. Healthcare professional, especially mid wives must intensity health education on the effect of pica among pregnant in all trimesters of pregnancy.