Within the action of collective viewing, children also have their own individual differences in choices of channels and programmes. Some variations in their choices were related to familiarity with local Mizo games, gender, age and seasonal cycle of a programme. Despite these differences, the perceptual features of animation and child oriented programmes ignite a child’s interest. Cultural specific content and language familiarity engaged and enhanced both appeal and engagement for children. They were captured by the humourous absurd characters and behaviours, rhythm and rhymes and the extraordinary actions. The aesthetic ability in scenes and novelty in content also engaged a child’s imagination and attention.