International Journal of Home Science
2018, VOL. 4 ISSUE 2, PART E
Telemedicine and health seeking behavior of people in a rural area: An assessment of ‘Sehat’ initiative
Author(s): Ayushi Sharma and Dr. Sarita Anand
This paper discusses about the health seeking behavior of people in villages of Ghaziabad district of Uttar Pradesh. The study examined the health seeking practices, perceptions and attitude of people in identified villages. It documented the strengths, weaknesses, opportunities and challenges of ‘Sehat’ scheme. The study was carried out in four villages namely Sultanpur, Loni Dehat, Bhowapur and Razapur. ‘Sehat’ scheme was majorly used by youth and male population of the villages who come to CSC (Common Service Centers) to avail other services than ‘Sehat’. VLEs played a vital role in penetrating the use of telemedicine among the youth of the villages. But there were families and residents of the villages who did not find CSC, specifically telemedicine reliable. Hence, they remained the non-users of the scheme. To get in depth understanding of the scheme, SWOC analysis was conducted. Strengths that immerged from the study were that ‘Sehat’ saves user’s time, energy and money, Weaknesses were lack of awareness among non-users. Opportunities were better infrastructural facilities for better access to doctors and creating awareness among non-users, and challenges that were identified were defying the notions and myths around the scheme created by non-users and convincing them to become the beneficiary of the initiative.
How to cite this article:
Ayushi Sharma, Dr. Sarita Anand. Telemedicine and health seeking behavior of people in a rural area: An assessment of ‘Sehat’ initiative. Int J Home Sci 2018;4(2):288-291.